The Portal to a New Galaxy
HOW WE GOT THE WHOLE MULTIVERSE HYPED FOR SAMSUNG’S NEW A.I. FEATURE.
To tease the A.I capabilities of the upcoming Samsung Galaxy smartphone, we worked with Marvel Studios and the Sphere to create a multiversal OOH of new possibilities.
Credits
Agency: BBH Singapore
Client: Samsung
Chief Creative Officer: Sascha Kuntze
Creative Director / Head of Art: Gaston Soto
Associate Creative Director: Michael Chin
Associate Head of Art: Sid Lim
Senior Art Director: Amos Mak
Creative Intern: Natalie Tan
Head of Production: Wendi Chong
Producers: Derri Ng, Cheryl Tiah
—
CG Production House: The Mill LA
Director: Andrew Procter
Film Production: Albert Park Productions
Drone Pilot: Mikey McNulty